Website & Microsite
Client
Microsoft India
Scope
Campaign branding, Microsite, digital elements such as banners, flipbooks and emailers
Brief
Create a platform that enables partner readiness at reduced cost without compromising on engagement.
Outcome
Created one-of-its kind web based online café on cloud platform where the TG could hang out with experts and understand winning propositions of Microsoft cloud offerings. Localized trainings, role plays and marketing collaterals were developed to help TG pitch successfully and drive customer conversations. Our 360° approach was highly effective in driving adoption of this training platform, resulting in 60% reduction in the overall training cost.