Website & Microsite

Client

Apollo Tyres

Scope

Design digital elements, website and social media strategy.

Brief

To create a new digital identity for Apollo Tyres that reinforces it as an international brand.

Outcome

A lean, fully responsive website that reinforce Apollo Tyres’ values: Go the Distance. A highly robust, scalable content management system. Innovative use of social media platforms to amplify the response Apollo was receiving nationwide with their media rebranding campaign, without resorting to heavy paid media campaigns.